Use of funds
- Deliver and validate MSIL deployment
- Measure enterprise KPIs
- Strengthen reusable Customer Intelligence product
- Productise OEM + dealer architecture
- Build automotive sales materials and pipeline
- Reach second / third OEM opportunity
- Prepare for larger institutional round
Final investor logic
- Today Paid MSIL enterprise contract
- This round Deliver, measure, productise
- Next Repeat with more OEMs
- Then Category position in automotive customer intelligence